The B2B SaaS landscape demands a sophisticated marketing strategy that aligns product development with customer needs and market trends....

Marketing assets are essential tools that help B2B SaaS companies reach their target audience, educate prospects, and drive engagement....

New Delhi, India – 11th February 2025  – ThinkCap Advisors, a leading management consulting firm specializing in CSR consulting , impact...

With a growing base of socially conscious business leadership, Corporate Social Responsibility (CSR) in India is evolving beyond mere...

Extension of registration for smaller charitable institutions • As per existing regulations, charitable institutions registered under old...

Introduction Corporate Social Responsibility (CSR) in India has undergone a significant transformation since the enactment of the...

A Chief Marketing Officer (CMO) is the torchbearer of a company's brand and the driving force behind taking its products and services to...

A marketing automation platform is the heart of customer communication for both B2B and B2C tech companies, like SaaS providers, Fintech...